Michelle Hutchinson SYCN Auto Logistics

Michelle Hutchinson, SYCN Auto Logistics: The Logistics Mistakes Costing Dealers Thousands

Published On: February 25th, 2026Categories: #TeamVINCUE, Podcast, Strategy, Technology

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In this episode of Cue the Next Leader, VINCUE CMO Michael Hopkins sits down with Michelle Hutchinson, Director of Strategic Accounts at SYCN Auto Logistics and founder of Leveling Up Logistics, to talk vehicle transport, dealer inefficiencies, and the hidden costs most dealerships never see coming. With nearly two decades of experience across automotive logistics, Michelle brings a perspective that every dealer moving cars across the country needs to hear.

The Cost of Ignoring Logistics

For most dealerships, vehicle transport is an afterthought, something that gets handled when it needs to get handled. But that mindset is quietly costing dealers thousands.

“Dealerships have lost thousands if not tens of thousands of dollars not accounting for transport costs, whether it’s bringing a vehicle in or sending it out.”

It’s a problem Michelle has seen repeat itself across dealerships of all sizes, and it’s exactly why smarter logistics, and the right technology to support it, matters more than most dealers realize.

The Three Logistics Mistakes Dealers Keep Making

Michelle has spent nearly two decades working across every angle of automotive transportation. She’s seen the same patterns repeat themselves across dealerships of all sizes. Here are the three most common mistakes she encounters:

  • Trying to do it themselves. When a salesperson becomes the de facto logistics manager, chasing carriers, filing claims, coordinating pickups, they’re not selling cars. That lost selling time has a real dollar value that most dealerships never calculate.

  • Losing transport costs in the deal. It sounds simple, but it happens constantly. Transport costs get left out of the deal structure, salespeople get paid on commissions without those costs accounted for, and the dealership absorbs the loss without ever realizing it.

  • CSI score exposure. For franchise dealers especially, leaving transport in the hands of untrained staff opens the door to negative customer reviews that can impact OEM incentive structures and vehicle allocations. Michelle’s approach is straightforward, own the transport experience so the dealer never has to.

Why Technology Changes Everything

The logistics industry has come a long way from notepads and phone calls. Today, AI-powered quoting, real-time vehicle tracking, and platform integrations have fundamentally changed what’s possible, and what’s expected.

That’s where the VINCUE and SYCN Auto Logistics integration comes in.

With SYCN integrated directly into the VINCUE platform, dealers can manage vehicle transport alongside their entire inventory lifecycle, from acquisition to the end buyer, without ever leaving the system. As Michelle puts it, it’s like having a concierge: “You walk up to the desk, tell them what you need, when you need it, and they take care of everything.”

For dealers who are acquiring vehicles from outside their normal buying radius, which is increasingly common as acquisition becomes the lifeblood of used car operations, having transport seamlessly integrated into the same platform where they’re managing inventory isn’t just convenient. It’s a competitive advantage.

The Relationship Behind the Results

Michelle has built her entire consulting mission around one belief, knowledge shouldn’t be hoarded.

“I have seen people within my industry keep that information very close to their chest because they believe it gives them a competitive advantage. I want a client that’s educated. It makes the relationship so much better.”

For dealers, that transparency is rare in the logistics world. Michelle’s approach flips the script, the more her clients understand about shipping lanes, carrier vetting, and cost structures, the stronger the partnership becomes. It’s why she started Leveling Up Logistics, and it’s the standard she brings to every relationship she builds.

What’s In It For the Dealer?

With VINCUE and SYCN Auto Logistics working together, dealers get:

  • One place to manage it all. Transport orders live inside VINCUE alongside appraisals, market data, and inventory performance, keeping the vehicle lifecycle connected from the moment of acquisition.

  • Reduced fraud exposure. Michelle is outspoken about fraud being an epidemic in the transport industry, double brokering, uninsured carriers, fraudulent brokers. Working with a vetted, integrated partner removes that risk from the dealer’s plate entirely.

  • Faster time to lot. Every day a vehicle isn’t on the lot is a day it isn’t generating revenue. Streamlined transport means faster PDI, faster flooring, and faster sales.

  • Expert guidance built into the relationship. SYCN doesn’t just move cars, they bring strategic advice on shipping lanes, seasonal pricing, bundling opportunities, and more. That expertise comes standard.

Built for Where the Industry Is Heading

Dealer consolidation is accelerating. Groups are getting bigger, buying footprints are expanding, and the logistics demands that come with that growth are scaling right alongside them. Michelle sees it clearly, the dealers who treat transport as a strategic function rather than a necessary hassle are the ones who will win.

VINCUE’s commitment to best-in-class integrations exists for exactly this reason. When dealers need to move metal efficiently, confidently, and cost-effectively, the tools to do it should already be inside the platform they’re using every day.

Ready to Streamline Your Transport Operations?

The VINCUE x SYCN Auto Logistics integration is live. Listen to the full podcast episode to hear Michelle’s full perspective on what smarter logistics looks like for today’s dealer.

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Hosted by VINCUE Chief Marketing Officer, Michael Hopkins, Cue the Next Leader is a series of conversations designed to focus on a common journey and help automotive leaders go further, faster, by learning from other operators in our industry.

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