Don Graff is focused on maximizing dealer profitability and customer satisfaction

The name Don Graff has been associated with trust, strategy, integrity and results. Don Graff is a 30-year veteran of the Auto Industry, having worked his way from sales to General Manager. Don graduated from NADA Dealer Candidate Academy, where he learned firsthand many of the best practices he uses to help dealerships become more profitable today. Additionally, JD Power and Associates is where Don first developed his consulting skills.

Don Graff Automotive Advisors is a team of successful consultants focused on training processes and introducing “Best-in-Class” technologies to maximize dealer profitability and customer satisfaction. Don created the Graff Profit Matrix after combining years of retail experience with some of the country’s largest dealer groups, countless hours in the field, and collaboration with some of the most cutting-edge technology companies in the Industry. The system represents the four pillars of Visibility, Processes, Finance and People.

At VINCUE, we love surrounding ourselves with experts in the retail automotive industry. Don brings over three decades of proven experience in retail automotive demonstrated by his stellar reputation and his impressive list of over 30 clients. We continue to expand #TeamVINCUE with people like Don to leverage the combination of experience, people, processes and technology to transform the industry and to help dealers achieve their highest levels of success.


Team VINCUE is a network of dealers, partners, and vendors that share the common goal of helping dealers compete and win in an increasingly challenging automotive marketplace. All good ideas, positive intent, and innovative thinking are welcome, competitors and allies alike. When we do right by our customers, we all win. 

"You can't compete with me because I want us both to win."

- Danny Zaslavsky
Managing Partner, VINCUE
— — #TeamVINCUE | Don Graff

Schedule Test Drive

We get it, change is hard. But when you think about getting rid of multiple systems and replacing them with better data and better tools, maybe it’s worth a look. Let us give you a free demonstration of VINCUE and show you what your world could look like. 


Created by dealers, for dealers, VINCUE is based on data and built for the modern automotive industry. 

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