
Daniel Govaer joins #TeamVINCUE as Senior Product Strategist
A Major Addition for VINCUE. A Big Moment for the Industry.
VINCUE is excited to announce Daniel Govaer as our new Senior Product Strategist, a major hire for our team and a meaningful moment for the industry. Daniel’s arrival strengthens our commitment to building the most dealer-driven platform in automotive.
Did we mention this is a BIG DEAL
The industry knows Daniel. He’s been a GM, a turnaround expert, a multi-department operator, and an advisor to dealer groups nationwide. He’s led teams to eight-figure improvements, earned OEM performance awards, and helped organizations achieve “Top Workplace” recognition.
What makes him rare is simple: He deeply understands dealership operations, and he knows how technology should support them. He’s lived the complexity most software tries to simplify, and he’s gained a reputation for honesty, clarity, and a relentless focus on helping dealers win. Now he’s bringing that expertise to VINCUE.
Why Daniel Chose #TeamVINCUE
Daniel joined VINCUE because he believes the next era of dealership technology must be built with dealers, not for them. He sees VINCUE as the company leading that charge, innovating from the front line, modernizing with purpose, and aligning product decisions with real operational truth.
As Daniel puts it: “Technology should respect the people who run the business. VINCUE is building software that finally does.”
new Senior Product Strategist
Daniel’s mission is clear: Make sure the dealer voice is embedded in everything we build. As our Senior Product Strategist, Daniel will:
Daniel sits directly at the intersection of product, engineering, dealer success, sales and marketing, and executive leadership. He works closely with the rest of our product management team and reports directly to our CEO Chris Hoke.
What This Means for Dealers
With Daniel on board, dealers can expect:
This is VINCUE doubling down on what sets us apart: technology shaped by the people who use it.
A New Chapter, Powered by Experience
VINCUE is growing quickly, gaining market share, and rewriting what dealers expect from their software. Bringing Daniel onto the team amplifies our momentum and accelerates our mission. This is a big hire. For us. For our dealers. And for the future of this industry.
Welcome to VINCUE, Daniel. GAME ON!
Right on Cue
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