Every month between 25,000 – 30,000 of used cars are retail sold in the state of Georgia. “We are focused on doing everything in our power to make sure that 350 – 500 of those cars are ours,” declares Hugh Palmer, Director of Used Cars at Beaver Toyota in Cumming, Georgia. “Even if that number got cut in half, and the market began to be constrained, we still want to be the dealer that sells 350 – 500 used cars per month.”
Beaver Toyota is an award-winning car dealership that sells all models of New & Certified Pre-Owned Toyota’s, as well as over 500 Beaver Direct Certified vehicles of all makes and models. It’s no accident that they’ve been recognized as the number one Toyota store in Georgia.
The entire team at Beaver Toyota is committed to doing what they need to do to get their unfair share of vehicles and customers in their market. They have proven that they are willing to do the work.
“VINCUE has been one of the biggest lifts in our used car operation,” claims Palmer. “It caused us to be able to create the shift in the organization that we needed towards acquisition.”